22bet was established in 2017 with its headquarters in Cyprus under a Curacao license. In Kenya, the bookmaker opened operations in 2019. It operates as Pesa Bets ltd. in Kenya, using the gaming platform 22bet.co.ke. In Kenya, 22bet Kenya is registered and licensed by the Betting Control and Licensing Board. 22bet Kenya also operates in Nigeria and the UK.

22bet Kenya offers 35+ real-life sports, 20+ esports, and special betting categories. The cybersports category includes some of the most popular video games such as FIFA, Mortal Kombat and Counter-Strike. It is among the few bookmakers offering special bets on events such as the weather and politics. 22bet Kenya.co.ke has attracted over 400,000 customers since 2019.

The betting markets are offered exclusively on 22bet Kenya.co.ke. The bookmaker also operates a smartphone app downloadable for Android and iPhone.

Odds - Average

We calculated the margin for 22Bet by analyzing the odds they offer and placed them into one of the following three categories:

From 1% to 5%: Good value

Over 5% to 7%: Average value

Over 7% to 10%: Poor value

Football

We got our results by taking the "Match result" odds and also the over/under 2.5 goals odds for different matches in different football leagues. Getting the average results using this method, we were able to obtain the margins for each league and the overall betting margin for the bookmaker.

22Bet has an overall margin of 5.6% for football and falls in the average category. In the first section with Premier League and Championship, the margin is at 5.32%. The second section with Spanish La Liga and Italian Seria A, the margin is at 5.46%. Finally, taking the Poland Ekstraklasa, Denmark Superligean and Netherlands Eredivisie into account, the margin is at 6.03%.

See how the margin was calculated

Range of Sports and Markets - Good

Range of Sports: You can browse through bet offers on 50+ games, including esports, Keirin, Hurling, Toto, Alpine skiing, greyhound racing, Trotting, and Water polo. There is also a long-term bicycle racing bet. You can bet on the weather and political events. There is a ‘Special’ bets category where you can bet on events such as the likelihood of a particular celebrity to attend a specific event.

Range of Bets and Markets: 22Bet Kenya offers 1000+ betting options on the major league games. A weekend English Premier League game, for example, will attract 1,500+ betting options. It will also have 300+ popular bet options and over ten handicap bets.

Lower leagues in Europe attract 1,000+ betting options as well. Other sports like basketball also attract hundreds of betting offers.

Betting Limits: The bets you can place differ from game to game. If you place an accumulator bet consisting of several betting options with different stake limits, the lowest maximum stake limit applies. There is a limit of 200 maximum odds on a single bet and 500 for an accumulator bet.

In-Play Betting - Good

There are numerous in-play betting offers for all games. First-half play in major football leagues can see 400+ betting options and 250+ betting options in the 2nd half. These offers are more than you can get from other big bookmakers.

You can place in-play bets in other sports other than football. Popular offers are for tennis, basketball, rugby, and volleyball.

The good thing with 22Bet Kenya in-play or live betting is fast bet placement. Your bet will register in less than 5 seconds If your internet connection is good. One slight drawback is that the 22bet Kenya desktop website is memory intensive, which feels slightly slow on a low spec computer. But the smartphone app works excellent in placing fast bets.

Updated: 15.10.2024